Given the level of choice now available to the customer, promiscuity is at an all-time high. On the flip side however, brands access to customers preferences and big data is now more attainable than ever before. To maintain great customer retention rates brands needs to use this information to create highly personalised communications. At this event brands will be looking to meet digital & direct agencies that understand how to both decipher this rich information and produce personalised communications off the back of it.
How our events work
For Agencies, our events offer the chance to meet client decision makers that are keen to engage new agencies for a variety of briefs, projects and challenges.
For Brands, they offer the chance to meet a selection of leading agencies who can help them overcome their business challenges.
Each event has a theme that is aligned with current trends and client needs. They address all the major channels, disciplines and issues facing marketers.
Each attending brand supplies Ingenuity with a brief outlining their current challenges and requirements. These briefs get sent to the attending agencies prior to the event, giving you the opportunity to tailor thoughts around their challenges and get straight down to business in your meetings.
On the day, the agencies and brands will have 1-to-1 chemistry sessions in a private meeting room to discuss the challenges and hopefully spark something great.